The Dating Advice You Finally Needed.

In The Now provides actionable dating and self-improvement advice for meaningful connections. Unlike other 'generic' strategies, we focus on techniques that help you stand out while staying authentic to what makes you, YOU.

🍷 In The Moment Dating Guides 💬 Beyond the Match eBook 💡 Attract What Matters Blog

Our Dating Improvement Approach

Actual Techniques
Clear, actionable strategies to connect in ways that resonate and feel genuine to you.
Focus on Authenticity
Learn to be yourself, build confidence, and attract people into your life who align with who you genuinely are.
Move Beyond Text & Apps
Our resources are designed to help you move toward real-life connections and conversations that make an impact.

Dating and relationship advice ebook, front side on a tablet, phone, and computer

Beyond the Match

Dating Advice in the "App Era"

Wouldn't it be a relief to confidently and genuinely plan dates with someone you're interested in without having to second-guess every word or message? Our bestselling book, Beyond the Match, takes you deeper into how you can move seamlessly and effortlessly from Digital to Deep connections. Discover techniques, customizable scripts, and frameworks designed to elevate every interaction, so you can date and connect with true confidence.

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Honest Words From Honest People:

Effortless and Meaningful
"The guides are seriously solid! It’s helped me make new connections that feel effortless and meaningful." - Mark T.
More Engaged
“I’m impressed - it’s straightforward and so helpful. I’m already feeling more genuine in my interactions, and my dates seem a lot more engaged!” - Paulo G.
Fresh Perspective
“Thanks for sharing! I got pretty burnt out from dates going nowhere and InTheNow gave me a fresh perspective and reignited my excitement for dating again!" - Sam B.

Popular Blog Posts

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Crush or Confusion? How to Know If Someone Likes You Back

Dating is messy. But it doesn’t have to be confusing. Instead of decoding every glance or DM, pay attention to consistency, curiosity, and effort. Attraction lives in these things...not in perfect lines or Instagram likes. So next time you ask yourself "how do I know if they like me?", pause...

Crush or Confusion? How to Know If Someone Likes You Back

Dating is messy. But it doesn’t have to be confusing. Instead of decoding every glance or DM, pay attention to consistency, curiosity, and effort. Attraction lives in these things...not in perfect...
Intentional Dating: Attract What Matters and Date Like You Mean It

Dating today can feel like a never-ending treadmill of swipes, texts, and uncertainty. Most people date like they shop on Amazon: mindlessly scrolling, adding things to their cart they don’t really need, and hoping for the best. But dating isn’t a numbers game...it’s a strategy game. And the ones who...

Intentional Dating: Attract What Matters and Date Like You Mean It

Dating today can feel like a never-ending treadmill of swipes, texts, and uncertainty. Most people date like they shop on Amazon: mindlessly scrolling, adding things to their cart they don’t...
Wanderlust to Love Lust: 5 Ways Solo Travel Can Enhance Your Dating Life

As a former solo traveler, I got to experience first-hand how my experiences adventuring alone truly made me a better dater and romantic partner. It's about diving deep into experiences that can transform not only how you see the world but also how you connect within it. Let's explore how...

Wanderlust to Love Lust: 5 Ways Solo Travel Can Enhance Your Dating Life

As a former solo traveler, I got to experience first-hand how my experiences adventuring alone truly made me a better dater and romantic partner. It's about diving deep into experiences...